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Home»Bitcoin»Strategy Buys $1.25 Billion in Bitcoin, but MSTR Shares Underperform – Why?
Bitcoin

Strategy Buys $1.25 Billion in Bitcoin, but MSTR Shares Underperform – Why?

2026-01-13No Comments2 Mins Read
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For much of late 2025 Michael Saylor’s strategy has been hampered by a volatile last quarter and the effects of an exclusion cycle from the MSCI index.

As 2026 begins, that pause seems to be fading.

Strategy’s New Bitcoin Buy

According to a verse SEC filingthe company has started 2026 with a massive $1.25 billion acquisition. The company raised 13,627 Bitcoin [BTC] with a premium average of $91,519.

That said, the company financed the $1.25 billion acquisition through a two-part stock sale, selling 6.8 million MSTR shares and generating $1.13 billion in net proceeds.

It also sold 1.2 million shares of its Series A Perpetual Preferred Stock, trading under the ticker STRC, raising another $119.1 million.

This aggressive funding pushed Strategy’s total BTC holdings to a staggering 687,410 BTC.

While the last purchase had an average price of $91,519 per Bitcoin, the company’s total cost base remains a solid $75,355.

Together, these numbers reinforce Strategy’s Bitcoin Standard approach, one that has influenced several companies since 2020.

The equity stress continues

However, the bigger picture shows a big difference between the underlying asset and the company’s stock performance.

Although Bitcoin has maintained its grip at the $92,000 level, trade At $92,118.27 at the time of writing, MSTR stock was testing hard water.

After peaking at $455.90 in July 2025, MSTR has now confronted a prolonged decline and was trading around $162.23.

MSTR — Stock priceMSTR — Stock price

Source: BitcoinTreasuries.Net

The 60% retracement from the highs indicates that the “Saylor Premium” is being tested by the market.

Despite this continued downward pressure, there are first signs of a near-term recovery for equities rising 4.90%according to data from Google Finance.

See also  KULR Expands Bitcoin Treasury by $21 Million and Achieves 93.7% BTC Returns

More BTC purchases

Strategy’s latest Bitcoin purchase came after the company’s holdings reached exactly 673,783 BTC on January 5, 2026.

To build the momentum even further, founder Saylor further stirred the community with a cryptic two-word post on X, stating:

“Big Orange.”

As expected, the post reinforced the company’s positioning as the undisputed heavyweight of the Bitcoin Standard era.


Final thoughts

  • The end of 2025 marked a recalibration, allowing Strategy to reset before deploying capital on an unprecedented scale.
  • Unlike ETFs, Strategy internalizes volatility, absorbs price fluctuations, and steadily expands its share of the Bitcoin supply.

Next: Bitcoin: Why Institutions, Not Retail, Will Decide BTC’s Next Move

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