Masa, the premier decentralized network for personal data, has experienced remarkable growth since its founding in August 2022, with more than 1.2 million unique wallets and more than 23 million proprietary data points. Moreover, despite a bear market, it has attracted more than 40,000 node operators to its Masa oracle testnet in the past 18 months.
This momentum highlights the growing demand among users for full control over their data, positioning Masa to become one of the fastest growing Web3 communities as it approaches its highly anticipated mainnet launch in April. Additionally, more than 70 prominent Web3 companies, including Polygon, zkSync, QuickSwap, Injective and Celo, have become early adopters of Masa’s offering.
In the age of AI, Masa is creating a scalable, secure and robust global data marketplace. The platform enables millions of developers to create innovative apps with a privacy-focused approach to user data. Additionally, Masa has secured over $9.2 million in investments from top funders such as DCG, Anagram, and GoldenTree and is fueled by Coinlist’s Seed Program and Binance’s Most-Valuable-Builder Accelerator.
Shaping the future of data autonomy and Web3
Currently, personal data ranging from browsing history to Twitter messages is confined to closed ecosystems dominated by big tech companies. This personal information is often redistributed without the user’s consent or financial compensation. The rapid expansion of AI technologies has further intensified this grab for data, with personal information being widely used to train AI models and agents.
Masa strives to return control of personal data to individuals. It has introduced Zero-Knowledge Soulbound Tokens (zkSBTs), an advanced encryption technology, which acts as a solution for storing personal data without the need for cookies. This technology securely encrypts and stores an individual’s digital activities and social connections, including web browsing history and decentralized application usage, within a private zkSBT data locker, ensuring complete privacy.
In addition, Masa announced that the public token sale will take place on CoinList, a highly regarded platform in the industry, on March 7, 2024 at 4:00 PM UTC. Users interested in the Community Sale must register by the deadline of March 4, 2024 at 12:00 UTC. More than 300,000 individuals have already registered for the Masa token airdrop. This long-awaited release of the MASA token fits perfectly with current market trends that favor projects focused on data and artificial intelligence.
Co-founder of Masa Calanthia Mei said: “In the age of AI, our personal data is being mined and resold every day by tech companies to train AI models and AI agents. Everyone deserves to own their data and monetize it. Masa’s invention of zkSBT finally makes this dream a reality: in just over a year, Masa Network quickly amassed 1.2 million user wallets, contributing more than 23 million proprietary data points. Our CoinList debut spotlights our vision: bringing the power of data back to users. ”
Masa allows users to own, share and monetize their data. Through Masa, users can ensure that their personally identifiable information remains confidential as it is distributed on the data marketplace and to developers. Individuals with internet access can contribute their data and receive passive income through MASA tokens.
Amid the rapid growth of AI models, Masa is leading the way, providing extensive amounts of privacy-focused personal training data to power the next generation of AI applications. Developers can use data from the Masa Network to train AI models, create new applications, enable decentralized advertising, and more. This is achieved privately and securely through Masa’s innovative zkSBTs, heralding the realization of the data economy.