Bitcoin recently recovered to $63,000 after a dip to $59,000, but a surprising trend has emerged. Google searches for “Bitcoin” have fallen to a yearly low, even as its price rises. This lack of retail interest is in stark contrast to the frenzy of 2017, when Bitcoin’s price surge sparked public curiosity. The subdued search volume suggests that while institutional interest remains strong, retail investors are less enthusiastic this time around, raising questions about the sustainability of this rally.