Michael Bouhanna, vice president and head of digital art at Sotheby’s, has declared a triumphant year for digital art at the prominent art brokerage, despite a year of mixed reviews for non-fungible tokens (NFTs).
“2023 at Sothebys will remain one of the most exciting years for digital art,” he said.
Sotheby’s all-time record price for digital artwork
In a post on
“The highest price of all time for a digital work of art achieved in 2023: $6.2 million for Dmitri Cherniak, Ringers #879 (The Goose).”
Furthermore, Bouhanna stated that the art broker organized more than 25 auctions, which focused exclusively on digital art or included it in the sale of contemporary art.
He pointed to another highlight: their “first-ever special live auction with over 300 attendees, raising $12 million.”
Sotheby’s has been exploring digital art for almost two years
On October 18, BeInCrypto reported that Sotheby’s would launch Sotheby’s Metaverse to offer digital collectors a curated NFT collection.
NFTs played an important role in keeping art auctions afloat during the Covid-19 pandemic.
In addition, many physical locations frequented by art lovers had to close their doors.
NFTs have also allowed works of art to be exposed to audiences that traditional channels have not been able to capture.