- Soneium, the Layer-2 network of Sony Group, launched a 100m Astru Incentive campaign via the Astar Contribution Score (ACS) program to stimulate the AB3 acceptance.
- The ACS campaign rewards users for interaction with the ecosystem of Soneium, with more than 40 projects that participate and multiplicates for certain assets.
Sony has again reached a breakthrough in the blockchain industry. Via the Layer-2 network, Soneium, the Giant Company has launched a community stimulation campaign worth 100 million ASTR. This initiative is part of a more extensive plan to speed up the acceptance of the chain and to develop the web3 ecosystem than just a location to award prices.
A big boost for the Soneium Ecosystem
Users of this campaign can collect ACS points (points) of Astar Contribution Score (ACS) by communicating in the Soneium Ecosystem. Counted to the activities make use of decentralized apps (DAPPs), borrow liquidity on the Defi network and helping various Web3 projects. With a ratio of 10 ACS = 1 Astrr Later, the collected points can be converted into astretokens.
No fewer than 40 projects participated in this campaign. Among them are Sonex, Kyo Finance, Sonefi, Velodrome and Quickswap.
Users of assets such as Astr, ETH, USDCAnd USDT will get a multiplier on the points they collect, which improves the attraction. Fascinating has the greatest multiplier – who of course motivates users to use this token more often for transactions.
A campaign built on a strong base
Earlier, CNF reported That Sony cooperates with various large blockchain players to guarantee that the Soneium ecosystem is growing. Among them are Astar Network, Alchemy, Chainlink, Circular, Optimism and Graph Protocol. Thanks to the support of these well-known names, Soneium is not only a regular blockchain project, but also one with a large basis for long-term expansion.
In the meantime, Sony is also preparing to introduce a fan marketing platform based on NFTs. With the help of integrated data -analytic tools, this platform brands gives a new approach to interaction with fans and simplifying NFT distribution and user followings.
In other words, Sony is building an ecosystem that is suitable for regular users next to web3 infrastructure.
100 days, 100 million astru and the future of Web3
The ACS campaign runs 100 days, from 20 February to 30 May 2025. Users can collect as many points as feasible during this period and convert them into Astr. This is not only about free tokens, but also a part of an attempt to create a more lively and committed community in the Soneium ecosystem.
Moreover, this approach seems to fit Sony’s Objective to adopt blockchain technologies in his company. Sony seems to say by including big names in strategic alliances, developing an NFT-based platform and offering real stimuli for users: Web3 is not only an experiment, but the future they make.
Now the question is no longer whether the acceptance of blockchain will continue to grow, but how quickly an ecosystem such as Soneium can attract more users to be actively involved. With 100 million Astras as a sweetener, it seems that we will soon see the answer.