CoinUp has a strategic partnership with RootData to help improve the crypto ecosystem from top to bottom by leveraging quality institutional research and providing retail users with the same level of information they have been missing. As a result of this partnership, CoinUp will leverage RootData’s advanced real-time project research into their trading platform to create the most complete trading experience research available.
Strengthening the ‘Research-First’ trader
The biggest problem with crypto trading today is the context switch. A trader frequently switches from social sites where new opportunities are identified to secondary data sources such as CoinMarketCap or RootData to validate information. This constant back and forth implies that by the time research is confirmed, the entry price has often changed.
The integration of RootData’s API into CoinUp addresses this problem by providing institutional-quality data about projects, including their funding history, team backgrounds, and ecosystem maps, directly to the trading environment. Furthermore, this is in line with a general industry trend of exchanges moving to super apps, placing as much emphasis on user education as on providing liquidity.
Improving decision-making through transparency
CoinUp offers its users access to an exceptionally intelligent and comprehensive trading ecosystem powered by RootData, which has a proven ability to manage ‘on-chain’ and ‘off-chain’ data in a clean and organized manner.
This partnership enables “one-stop decision making” for traders by integrating the advanced methods described above. Instead of relying solely on price tickers, traders can make informed decisions based on the overall health of a project.
CoinUp offers transparency in their trading platform, something that will be necessary in a post-FTX world where traders are concerned about the opacity of projects. CoinUp is transparent with the “Root” of the data as an expression of their commitment to a professional.>The Growing Trend of Web3 Data Synergy
The partnership sees an increase in the number of projects working to unify disparate data across the Web3 ecosystem. Additionally, this shows that CoinUp and RootData are moving toward a more interoperable utility, as data layers and execution platforms come together to create efficiencies across the ecosystem.
The growth of institutional interest in digital assets, together with the corresponding increase in demand for verified data, has a positive impact on the development of the digital assets market. Chainalysis’ reports show an increased reliance on access to high-quality and reliable data that can reduce risks for both private and institutional participants to mature the digital asset market.
Conclusion
This integration is not simply an extension of the technology, but rather represents a calculated improvement for active merchants within the retail community. By reducing the number of barriers to higher-level research, CoinUp will provide its customers with the tools to successfully navigate the unpredictable arena of Web3 as if they were an institution. By implementing these new features into their existing application, CoinUp has now set a whole new benchmark for the modern trading experience.
