In the heart of Los Angeles, a very exclusive Web3 club opens its gates. Animoca Brands and Planet Hollywood Group (“Planet Hollywood”) have announced the launch of CLUB 3, through their joint venture Meta Hollywood.
What is CLUB3 by Meta Hollywood?
Club3 is a private, members-only club launched by Animoca Brands and “Planet Hollywood” through their Meta Hollywood joint venture. It will be located on Sunset Boulevard in Los Angeles, California, and will welcome its first guests in the second half of 2023. Ultimately, it aims to become the physical meeting place for the community involved in Web3, NFTs and open metaverse industries.
The first CLUB3 location will be a 10,000 square foot facility with several dining options, including a main dining room and rooftop restaurant, along with bars and a cocktail lounge, meeting rooms, karaoke rooms and other facilities. In addition, CLUB 3 will offer spaces dedicated to special events (community meetings, lectures, experiences, seminars and AMA sessions…).
Ultimately, Animoca Brands and Meta Hollywood plan to expand CLUB3 around the world. New iterations of the club will appear in the most prestigious locations, from Paris to New York, Tokyo, Miami or Hong Kong.
CLUB 3 will integrate Web3 mechanics into the club’s operations. The community will be involved in joint promotions for certain NFT projects and membership holders. Members also have the opportunity to vote on seasonal menus and specialized benefits.
What are the benefits of a CLUB3 membership?
With Meta Hollywood CLUB3, Animoca Brands and Planet Hollywood will offer memberships that will be available as spendable NFTs. There are four options: Founding, Social, Global and Corporate. In addition to access to amenities and connections with the other members of the club, they offer several benefits.
The social membership is the most basic. It gives the owner access to one specific CLUB3 location. The Founding Membership offers special benefits such as access to a private founder lounge and other benefits. It will be limited to a small number of members per club. The Corporate membership gives access to even more VIP features.
The most prestigious is the Global Membership, an upgrade to all membership levels. It gives owners access to all CLUB 3 locations around the world.
A waiting list is now available at www.club3members.com. The one-time membership fee for a Social Membership and Founder Membership is US$2,500 and US$7,500 respectively. Nevertheless, members can upgrade to a global membership for US$1,500.
Meta Hollywood is a community-first ecosystem for entertainment fans and creators, seeking to bridge real entertainment experiences and digital assets through NFTs. Therefore, the ambition is to democratize the entertainment universe and empower film lovers.
It gives access to an extensive collection of over 60,000 movie memorabilia items. Users also get additional Hollywood IP and utilities from Planet Hollywood and Animoca Brand’s established partner network. It also provides opportunities for creators to share their work, participate in productions and monetize their talents in both traditional and token economies within a community DAO environment. Meta Hollywood has its own HWOOD native token ($HWOOD).
What is Animoca Brands?
The metaverse company Animoca Brands wants to give gamers and internet users access to digital property rights. Therefore, it wants to create a new asset class, play-to-earn economies and a more equitable digital framework that will help build the open metaverse.
Animoca Brands announced late last year that they would establish a framework to best protect creator royalties. In addition, they have introduced three new NFT licenses, which are accessible to everyone under a creative commons license.
With CLUB3, Meta Hollywood creates a lifelike experience that connects the Web3 ecosystem to Hollywood. It allows members to interact with leaders in the tech field. In addition, they will connect with film producers and other short content creators. Web3 has never been so close to the movie industry.
“I am proud to be a partner of CLUB 3”said Robert Earl, founder and president of the Planet Hollywood Group. “Imagine a club made up of groups of like-minded individuals – the setting is designed to be comfortable with great food, delicious cocktails and exciting programming. CLUB 3 is truly international, both in its global footprint and in its membership base.” says Robert Earl.
According to Yat Siu, co-founder and executive chairman of Animoca Brands, “CLUB 3 will nurture and energize the wider Web3 community and serve as a starting point for those who want to learn more about this new world. Members will interact with the club’s many facility benefits and experience what Meta Hollywood has to offer. With this project, communities in the Animoca Brands ecosystem will have access to new opportunities.”
With Meta Hollywood, Animoca Brands brings the Web3 world closer to the movie industry. Entertainment is sure to be one of the hottest areas in the blockchain industry in the coming months.