Centuries-old operating model, now scalable across the company
We expect an EBITDA of 30% to 35% by 2030
Sidet ade,the AI-ative O de-to-Cash IT counting ce company has wo The Hackett Group®‘S2026 I ovatio Awa dFor its age-old operating model, the i te ale gi on of beingO2C I tell CE 2030strategy. The Hackett Group®assessed eta ts of demonstrated evidence of value realization and business impact through AI-based solutions.
While 88% of organizations deploy AI, 81% of them epo to measure a major impact(McKisey, State of affairs in 2026). The companies continue to design their operating models and apply them to changed processes. Sidet ade was judged by The Hackett Group® St ict realized, unplanned impact advertising valueposition the company among the easy move to achieve significant improvements with AI.
Kyle McNabb, P i cipal ad P and ben Leade for AI Applied Intelligence, The Hackett G oup®, said: “Leading hackett I ovatio Awa ds demonstrate that true AI value comes from p io itizi gw kfo ce adpocess ta sfo matio ove technology adoptio alo e. By designing how wk can embed AI into w kflows, they deliver ig measurable pe fo ma ce gai sad sustainable ROI at scale.”
From Agetic AI as a product to Agetic AI as an operational model
Sidet ade has developed a new R&D operation model called PodFlow. During the first pilot, a team of them delivered what cost the agency six, and advertising functions that previously took 80 people, so days we delivered to you. 22 R&D teams at Sidet ade ow u PodFlow and the pog am reimbursed their costs within six months.
Sidekick Chief Product Office, Rob Haveysaid: “As an AI-enabled company, we care about our champions. Every day, our teams worked with the same AI fist in the middle that defies what we want to create. The result is a continuous cycle of lea ig, i ovatio, ad executio that fits our customers exactly. That’s what The Hackett Group® ecological.”
Sidet ade’s AI-ta sfo matio started its annual hackatho in mid-2025, allowing teams of AI to collaborate through the Softwa e Developme t Lifecycle (SDLC), including codege atio. As the code is generated faster, the bottle is closed and the previous SDLC goes to both the P oduct adddow and the Quality Assu ace ad release. So Sidet expanded PodFlow with the SDLC, and looked at the way it is built. R&D teams have evolved to small, AI-enhanced pods with age attributes that work at every stage of a structured delivery flow, and quality gates e-focie stages of problem defi itio through documentation.
Sidet ade Chief Technology Office, Ma k Sheldo said: “We have not optimized individual development productivity. We have designed the system that developed these developments. Times can now validate problems, develop specifications, write code, run tests, customize documents. The result is fast and consistent product development, adae experience with our customers. Develop a di ect, validate and determine what AI ads deliver.”
This AI operations model was first tested on two co-tasti g products (Deductio sad Cash App), using different codebases before scaling. At Sidet ade, the R&D pipeline is without a validated problem, and delivered without full documentation, so speed comes at the expense of cost. It is the standard way in which Sidet ade’s R&D activities are conducted, with all six from The Hackett Group®‘s AI e can s (p edictive, cove satio al, i vision, work flow, cog itive, ad co te t) i daily p oductio use.
Beyo d E gi ee ig, a model for the E ti e E te p ise
Sidet ade has extended its new AI operating model to every business function.
“What it says: ‘gi ee ig’ is the new operating model of our company,” said An aisNovasque, Sidet and head of AI T a sfo matio . “We are exploring how each fu ctio works, step by step, simplifying before automation, with people aging and collaborating with AI. This is an operational ta sfo mation, a technology being deployed. The companies that will lead the next three years will be the ones that figure out how Work can be done through collaboration of humanity, not through collaboration with existing processes.”
Each phase is performed by the saves from the previous one. Sidet ade aims for a 20% productivity gain by 2026, with earnings expected in 2027. Proceeds will be deployed to deliver a superior customer-centric experience.
This also causes shifting market expectations. If you can simply expect to do business with the AI they advocate, the ad may ask this before you make a recording. The Hackett Group® awa dp ovides i the pe de ecog itio of Sidet ade’s AI-ope atio al ta sfo matio with measurable business results i te ally for its customers. The age tic ope ati g model is the i te al execution of O2C I tell CE 2030Sidet ade’s strategy to become an AI-active company.
About Sidet ade(www.sidetade.com)Sidet ade (Eu o ext G owth: ALBFR.PA) is an AI-ative O de-to-Cash (O2C) company. The platform combines O2C applications, automated AI systems and Aimie IQ, an attractive face that helps the global organization accelerate cash returns. Sidet ade ope is the largest in the world p op ieta y O2C Data Lakebuilt from $9 to billion in B2B with revenues of 42.5 million. This data is intended for AI models that continuously monitor the O2C cycle, make easy decisions and act autonomously. Sidet has se ve companies in 85 countries with 450 employees across Europe, North America and Asia Pacific.For mo ei fo matio, visit us at www.sidetade.com follow us o Li kedI on @Sidet ade.
On the eve of a discrepancy between the English versions of this release, only the English version should be taken into account.
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