Mastercard and 9dcc launch NFT-linked clothing for Arnold Palmer Golf Tournament

Web3 luxury fashion brand 9DCC works together with MasterCard for a Limited Edition Apparel series in the Arnold Palmer Invitational of the PGA Tour in Bay Hill, Florida.

With the Limited Edition collection, called The Pass to Priceless: Bay Hill Capsule, MasterCard card holders can choose from nine compound items ranging from $ 10 to $ 50 at the four-day event. A selection of items is also available for purchase for US residents alone at Passtopriceless.9Dcc.xyz.

“I think people are starting to expect more, and this is a way to get in touch with your true fans and your biggest followers,” pseudonymous 9dcc founder Gmoney told Mastercard.

Buyers of items from the Bay Hill Capsule can make more connection by interaging with 9dcc’s stitched NFC chips. After purchase, buyers can tap their phones on the chips to be rewarded with a digital collective object, twins of their physical item on the Ethereum scalt network Polygon This can offer them exclusive access to plagued ‘invaluable possibilities’ in the future.

The label recently sold out “Black Box” Decrease in December, offering a mix of digital and physical rewards while rewards a happy user with a Cryptopunk NFT then appreciated around $ 139,000.

MasterCard has a long history with blockchain and crypto, Debut a debit card with popular EVM wallet Metamask while he fusion of traditional banking and blockchain with his Multi-token network.

The payment giant is the presenting sponsor of the Arnold Palmer Invitational, who runs from 6-9 March in Bay Hill, Florida in the Bay Hill Club and Lodge.

All proceeds from the purchase of 9dcc’s Bay Hill Capsule are provided to the Arnold and Winnie Palmer Foundation, which offers educational opportunities for young people and protects natural land.

Published by Andrew Hayward