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The recent publication of Paxos’ Institutional Digital Asset Adoption Survey 2023 provided deep insights into the evolving digital asset landscape in the global financial sector.
Paxos Enterprise Digital Asset Adoption Study Reveals Momentum Toward a Digitalized Financial Future
As adoption of digital assets increases, financial institutions are shifting from merely expressing interest in these assets to accepting them as integral components of their strategic frameworks.
In an era where blockchain solutions are at the forefront of financial innovation, the research shows that as many as 99% of financial services firms are actively pursuing blockchain solutions.
This significant interest underlines the transformative potential of digital assets, despite the complexity associated with their implementation.
A notable trend highlighted in the report is the shift from viewing digital assets as an innovation to adopting them as core elements of business operations.
This transformation is important not only for the adoption of the technology, but also for its potential impact on customers and the broader future of finance.
The research examines companies’ specific intentions regarding the use of digital asset technologies. When asked about the benefits sought by these solutions, the following emerged as the most common goals:
- Increasing customer loyalty: 56%
- Acquisition of new customers: 55%
- Improvement in settlement operations: 54%
An important conclusion from the report is that the integration of digital assets into existing systems and markets, which is a concern for many organizations, is not as challenging as previously thought.
This awareness is especially evident when such integrations are facilitated by experienced, trusted and regulated partners.
*This is not investment advice.
