Stable deployment validates rebuilt architecture; operational transition to scale phase is now underway.
SUMMARY
naoo AG (Düsseldorf Stock Exchange: NAO) today confirms the completed and stable rollout of Generation V – the company’s completely redesigned social commerce and local activation platform, on both iOS and Android. The implementation has been completed as planned and all core functionalities have proven to be stable. The announcement marks naoo AG’s formal transition from platform development to the commercial scaling and user acquisition phase.
KEY OPERATIONAL DATA POINTS
- Platform Scope: Generation V delivers a fundamentally redesigned architecture, including a new navigation structure, rebuilt frontend and backend systems, improved performance benchmarks, and a significantly improved user experience on both mobile operating systems.
- Implementation status: Rollout completed smoothly and without material incidents. All core functionalities confirmed operationally.
- Technology foundation: Generation V consolidates naoo’s AI personalization infrastructure (Gaia data platform and ModelKnife ML), social graph, gamified incentive system, and merchant integration layer – collectively powering naoo’s enterprise subscription product and local activation formats.
- Merchant infrastructure: Generation V provides the confirmed technology foundation for the continued rollout of naoo operations, enabling local merchant integration and physical store activation formats.
- Revenue Base: Kingfluencers AG, the wholly owned subsidiary and leading creator marketing platform in Switzerland, posted revenues of CHF 8 million in 2025, providing a stable revenue base prior to the scaling of the naoo platform.
- Financial outlook: EBITDA break-even targeted by end 2026. Results for full year 2025 will be reported in the annual report, expected end of April 2026.
- Independent research: GBC AG Research has assigned a stock valuation of CHF 147.4 million and a price target of CHF 26.50 per share. This reflects an independent third party analysis and does not constitute a representation of naoo AG.
“With Generation V, we have built a highly capable development platform where modern design, scalable app technology and AI come together. The successful rollout on iOS and Android now shows that this foundation is not only conceptual, but also operational and ready to scale.”
—Dr. Thomas Wolfensberger, founder and major shareholder, naoo AG
STRATEGIC CONTEXT
The confirmed commitment of Generation V closes the chapter on platform development and opens the commercial exploitation phase. Management has indicated that the company’s near-term priorities include scaling user acquisition, expanding local content and merchant participation, and developing further personalized engagement features. The rollout in the cities of Zurich and Berlin remain the designated markets for initial scale-up.
OFFER & CONTACT DETAILS
naoo AG is headquartered in Zug, Switzerland, and employs 41 people across all group activities. The company has been listed on the Düsseldorf stock exchange since December 2024.
Investor and media contact: Karl Fleetwood, Chief Operating Officer | karl.fleetwood@naoo.com | +41 79 867 10 10
SAFE HARBOR AND REGULATORY DISCLAIMER
This document contains forward-looking statements based on current expectations. Actual results may vary significantly. Nothing herein constitutes investment advice or a solicitation to buy or sell securities. naoo AG is listed on the Düsseldorf Stock Exchange (ticker: NAO, ISIN: CH1323306329). All data comes from company information. Past performance is not an indication of future results. Media and investor contact: Karl Fleetwood, COO — karl.fleetwood@naoo.com | +41 79 867 10 10 | http://www.naoo.com
naoo AG · NAO · ISIN: CH1323306329 · http://www.naoo.com
