Take-Two subsidiary Zynga considers it the first time a major mobile game developer has built a crypto game from the ground up, announcing its new Ethereum-based title “Sugartown” in August.
According to data from OpenSea, thousands of access tokens from the game, called Oras, have generated more than 3,000 ether (about $5 million) in trading volume in about three weeks. That return comes as the NFT market continues to experience a sharp decline in volume and active traders.
The floor price for Oras is currently around $430, also according to OpenSea.
Take-Two, developer of the well-known ‘Grand Theft Auto’ franchise, acquired Zynga last year. Zynga is the publisher of the wildly popular FarmVille game. In August, the two companies announced “Sugartown” as their first foray into web3 gaming.
While the companies said at the time they would drop 10,000 tokens as part of their initial offering, only 6,000 NFTs were released last month, according to data from OpenSea. NFTs fell on September 13, according to a post on X.
Players will use Oras, an Ethereum (or ERC-721) token, to access “Sugartown” and “earn energy,” which will allow gamers to earn “an in-game currency,” the companies said at the time.