The NFT launchpad, called SORAH by Animoca Brands Japan, will launch in summer 2024, according to Animoca Brands Japan, a strategic subsidiary of Animoca Brands.
Animoca Brands Japan’s SORAH will serve as an NFT launchpad that facilitates the sale of NFTs to support projects and creators. A selection of select NFT projects will be included, which will receive full support for marketing initiatives and sales opportunities. Animoca Brands Japan plans to implement loyalty programs, such as NFTs, that will allow users to enjoy a variety of benefits associated with using SORAH.
With the help of creative activities such as SORAH from Animoca Brands Japan, the company wants to position itself as an effective link between Japan and the international community. Through Animoca Brands Japan’s SORAH, the company aims to become a Web3 gateway that better connects Japan to the world by promoting Japanese IP such as manga and anime and generating content of global importance in Japan.
Kensuke Amo, the COO of Animoca Brands Japan, has stated that the company has maintained its focus on developing Japanese intellectual property and content in the Web3 space since its official founding. The launch pad will provide additional impetus to these initiatives, accelerating the widespread adoption of Web3. Another chapter that keeps them involved is establishing a connection between the country and the international community within the Web3 domain.
SORAH from Animoca Brands Japan will be released this year. Payments are made via credit card and crypto assets. It gets support from Ethereum and Polygon, with Metamask and WalletConnect serving as wallets. ERC-721 will be the token standard.
Animoca Brands is a leading Web3 company focused on supporting international initiatives involving Japan’s intellectual property as well as content creators across multiple industries.