Close Menu
  • News
    • Bitcoin
    • Altcoins
    • DeFi
    • Market Cap
  • Blockchain
  • Web 3
    • NFT
    • Metaverse
  • Regulation
  • Analysis
  • Learn
  • Blog
  • Contact
    • Tech7685@gmail.com
What's Hot

Sentismai integrates Kyberswap for seamless EVM -Kettingwaps

2025-05-19

SEC chairman Atkins confirms the end of hard crypto enforcement, proposes a uniform framework

2025-05-19

Nexchain leads together with BTC Bull Token

2025-05-19
Facebook X (Twitter) Instagram
  • Contact
  • Terms & Conditions
  • Privacy Policy
  • DMCA
  • Advertise
  • Free.cc (Free Crypto)
Facebook X (Twitter) Instagram
Bitcoin Platform – Bitcoin | Altcoins | Blockchain | News Stories Updated Daily
  • News
    • Bitcoin
    • Altcoins
    • DeFi
    • Market Cap
  • Blockchain

    Sentismai integrates Kyberswap for seamless EVM -Kettingwaps

    2025-05-19

    Alchemie acquires Solana developer Dexterlab for unknown sum

    2025-05-19

    Interlink and Blazpay Partner to improve the user experience in Web3 with AI

    2025-05-19

    Filmmaker David Goyer bets on blockchain for the next sci-fi franchise

    2025-05-19

    Jesse Pollak explains how Pectra Upgrade will overload the basic network

    2025-05-19
  • Web 3
    • NFT
    • Metaverse
  • Regulation

    SEC chairman Atkins confirms the end of hard crypto enforcement, proposes a uniform framework

    2025-05-19

    Trump administration to beat bank rules designed to prevent collapse in 2008 style: report

    2025-05-19

    Mastermind Behind Sec Sim -exchange schedule sentenced to 14 months in prison for manipulating Bitcoin price

    2025-05-18

    Capital One pays $ 425,000,000 to customers after they have reportedly cheated customers from a higher return on bank balance

    2025-05-18

    Myth or reality? Mica and its real impact on the market that dissolve common misconceptions

    2025-05-18
  • Analysis

    Finish Bitcoin price inches in the direction of all time-can Momentum?

    2025-05-19

    Ethereum – price cannot break through – what does it stop?

    2025-05-19

    Dogecoin (Doge) is struggling to support profit while Meme Coin cools Mania

    2025-05-19

    Crypto analyst says that Bitcoin correction comes before the outbreak to the new all-time here is his prediction

    2025-05-19

    XRP – Price is struggling to keep the ground – breakdown or breathing break?

    2025-05-19
  • Learn

    Types of Blockchain Layers Explained: Layer 0, Layer 1, Layer 2 and Layer 3

    2025-05-16

    Token vs. Coin: Key Differences You Must Know as a Beginner

    2025-05-15

    Inside Changelly: 10 years of steadfast support and compliance

    2025-05-15

    What Is Proof-of-Work (PoW)?

    2025-05-12

    What Is Proof-of-Authority (PoA)?

    2025-05-09
  • Blog
  • Contact
    • Tech7685@gmail.com
Bitcoin Platform – Bitcoin | Altcoins | Blockchain | News Stories Updated Daily
Home»Web 3»How Web2 Brands Win Web3
Web 3

How Web2 Brands Win Web3

2023-09-23No Comments2 Mins Read
Share
Facebook Twitter LinkedIn Pinterest Email

TL; DR

  • Initial buyers of Starbucks’ Odyssey NFTs are still making profits across the board, even after the NFT market tanked.

  • This may be because Starbucks’ NFT holders are also customers of the coffee company.

  • Their regular protection from Starbucks encourages holders to continue buying/selling/acquiring the underlying NFT collection.

  • As a result, it is supported throughout the down market.

Full story

Things we’ve said before and will say again:

  1. Web2 and older brands have the greatest opportunities in Web3.

  2. Web3 technology must become invisible to the end user.

  3. Reading books is weird. (You’re going to stare at symbols printed on tree shavings and hallucinate? Get a grip).

On that first point… we just found a new signal that supports the argument.

Remember a few months ago when we reported that minters of Starbucks’ Odyssey NFTs were making profits across the board?

Well, since then the NFT market has fallen even further (not great).

Yet all Odyssey holders still make a profit!

Why? We don’t know for sure, but we have a sneaking suspicion that it all has to do with their established activities.

This is the idea:

When a Web3 native NFT project is launched, the NFT collection includes virtually the entire product offering. There are no other existing companies that can support it. So when the NFT market tanks, the collection often goes with it.

While Starbucks’ NFT holders are also customers of its coffee business (which is the core of the brand).

And their regular support of Starbucks encourages holders to continue buying/selling/acquiring the underlying NFT collection (and keeping it afloat during tough times).

See also  Zimbabwe University Partners with Web3 Hub to Host the First Ever Blockchain Hackathon

Think of it as Apple AirTags and Tile (a similar/competing product).

If widespread interest in tag tracking were to wane tomorrow, Apple’s AirTag business would be more resilient (because it has other products that bring users into its ecosystem).

But Tile would be at a much higher risk of collapse (product tracking is their whole business).

Point is: The opportunity to take advantage of Web3 technology is open to both Web2/legacy brands and Web3 native brands.

The difference is that Web2 brands have a better chance of weathering market storms.

Source link

Brands Web2 Web3 win
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

Interlink and Blazpay Partner to improve the user experience in Web3 with AI

2025-05-19

Ice Open Network welcomes Soonchain AI in its online+ ecosystem to stimulate web3 ai-game development

2025-05-18

Stimulating innovation: How Oraichain, Pinlink and RSS3 Web3 Builders Empower Empower

2025-05-17

Complating digital assets win the long game in Crypto

2025-05-17
Add A Comment

Comments are closed.

Top Posts

Aave Outpaces BTC But Hits Resistance: Is There a Turnaround on the Horizon?

2024-09-22

Good news for Bitcoin miners as this benchmark reaches new ATH

2023-12-28

MasterCard coming to XRP? Prominent developer teases major upgrade

2023-11-28
Editors Picks

Bitcoin Just Gave the ‘Very First Signal’ to Usher in Parabolic Phase, Says Analyst – Here’s His Outlook

2024-11-29

BTC price drop had minimal impact, but investors continue to suffer…

2023-06-16

Dogecoin (Doge) Eyes Breakout: Can an upward rally spark complete recovery?

2025-04-22

SYNTAX: It’s like ChatGPT, but it writes web3 apps for you…

2024-05-16

Our mission is to develop a community of people who try to make financially sound decisions. The website strives to educate individuals in making wise choices about Cryptocurrencies, Defi, NFT, Metaverse and more.

We're social. Connect with us:

Facebook X (Twitter) Instagram Pinterest YouTube
Top Insights

Sentismai integrates Kyberswap for seamless EVM -Kettingwaps

SEC chairman Atkins confirms the end of hard crypto enforcement, proposes a uniform framework

Nexchain leads together with BTC Bull Token

Get Informed

Subscribe to Updates

Get the latest news and Update from Bitcoin Platform about Crypto, Metaverse, NFT and more.

  • Contact
  • Terms & Conditions
  • Privacy Policy
  • DMCA
  • Advertise
  • Free.cc (Free Crypto)
© 2025 Bitcoinplatform.com - All rights reserved.

Type above and press Enter to search. Press Esc to cancel.

  • bitcoinBitcoin(BTC)$104,934.230.28%
  • ethereumEthereum(ETH)$2,495.250.97%
  • tetherTether USDt(USDT)$1.00-0.03%
  • rippleXRP(XRP)$2.36-1.09%
  • binancecoinBNB(BNB)$646.370.24%
  • solanaSolana(SOL)$164.70-3.28%
  • usd-coinUSDC(USDC)$1.00-0.01%
  • dogecoinDogecoin(DOGE)$0.222878-2.43%
  • cardanoCardano(ADA)$0.74-1.37%
  • tronTRON(TRX)$0.264899-0.40%
  • suiSui(SUI)$3.76-0.52%
  • chainlinkChainlink(LINK)$15.56-0.51%
  • avalanche-2Avalanche(AVAX)$22.18-1.52%
  • stellarStellar(XLM)$0.284208-1.59%
  • hyperliquidHyperliquid(HYPE)$25.97-1.10%
  • shiba-inuShiba Inu(SHIB)$0.000014-1.62%
  • hedera-hashgraphHedera(HBAR)$0.191015-0.94%
  • unus-sed-leoUNUS SED LEO(LEO)$8.70-0.36%
  • bitcoin-cashBitcoin Cash(BCH)$388.57-2.88%
  • the-open-networkToncoin(TON)$3.00-3.91%
  • litecoinLitecoin(LTC)$98.23-0.82%
  • polkadotPolkadot(DOT)$4.56-2.79%
  • moneroMonero(XMR)$342.010.62%
  • bitget-tokenBitget Token(BGB)$5.16-0.13%
  • pepePepe(PEPE)$0.000013-1.82%
  • daiDai(DAI)$1.000.02%
  • piPi(PI)$0.72-1.75%
  • ethena-usdeEthena USDe(USDE)$1.00-0.01%
  • uniswapUniswap(UNI)$5.92-1.30%
  • bittensorBittensor(TAO)$407.59-3.03%
  • aaveAave(AAVE)$235.541.77%
  • nearNEAR Protocol(NEAR)$2.74-1.16%
  • aptosAptos(APT)$5.140.67%
  • okbOKB(OKB)$52.05-1.97%
  • ondo-financeOndo(ONDO)$0.92-2.25%
  • ethereum-classicEthereum Classic(ETC)$18.32-0.19%
  • kaspaKaspa(KAS)$0.106285-4.76%
  • internet-computerInternet Computer(ICP)$5.20-0.63%
  • gatechain-tokenGateToken(GT)$21.36-1.49%
  • official-trumpOFFICIAL TRUMP(TRUMP)$12.82-1.83%
  • crypto-com-chainCronos(CRO)$0.095495-3.22%
  • mantleMantle(MNT)$0.73-0.96%
  • polygon-ecosystem-tokenPOL (prev. MATIC)(POL)$0.232112-1.27%
  • vechainVeChain(VET)$0.027823-1.25%
  • render-tokenRender(RENDER)$4.54-1.26%
  • usd1World Liberty Financial USD(USD1)$1.00-0.05%
  • ethenaEthena(ENA)$0.364835-3.84%
  • filecoinFilecoin(FIL)$2.870.76%
  • algorandAlgorand(ALGO)$0.220568-0.12%
  • arbitrumArbitrum(ARB)$0.3858950.37%
  • bitcoinBitcoin(BTC)$104,934.230.28%
  • ethereumEthereum(ETH)$2,495.250.97%
  • tetherTether USDt(USDT)$1.00-0.03%
  • rippleXRP(XRP)$2.36-1.09%
  • binancecoinBNB(BNB)$646.370.24%
  • solanaSolana(SOL)$164.70-3.28%
  • usd-coinUSDC(USDC)$1.00-0.01%
  • dogecoinDogecoin(DOGE)$0.222878-2.43%
  • cardanoCardano(ADA)$0.74-1.37%
  • tronTRON(TRX)$0.264899-0.40%
  • suiSui(SUI)$3.76-0.52%
  • chainlinkChainlink(LINK)$15.56-0.51%
  • avalanche-2Avalanche(AVAX)$22.18-1.52%
  • stellarStellar(XLM)$0.284208-1.59%
  • hyperliquidHyperliquid(HYPE)$25.97-1.10%
  • shiba-inuShiba Inu(SHIB)$0.000014-1.62%
  • hedera-hashgraphHedera(HBAR)$0.191015-0.94%
  • unus-sed-leoUNUS SED LEO(LEO)$8.70-0.36%
  • bitcoin-cashBitcoin Cash(BCH)$388.57-2.88%
  • the-open-networkToncoin(TON)$3.00-3.91%
  • litecoinLitecoin(LTC)$98.23-0.82%
  • polkadotPolkadot(DOT)$4.56-2.79%
  • moneroMonero(XMR)$342.010.62%
  • bitget-tokenBitget Token(BGB)$5.16-0.13%
  • pepePepe(PEPE)$0.000013-1.82%
  • daiDai(DAI)$1.000.02%
  • piPi(PI)$0.72-1.75%
  • ethena-usdeEthena USDe(USDE)$1.00-0.01%
  • uniswapUniswap(UNI)$5.92-1.30%
  • bittensorBittensor(TAO)$407.59-3.03%
  • aaveAave(AAVE)$235.541.77%
  • nearNEAR Protocol(NEAR)$2.74-1.16%
  • aptosAptos(APT)$5.140.67%
  • okbOKB(OKB)$52.05-1.97%
  • ondo-financeOndo(ONDO)$0.92-2.25%
  • ethereum-classicEthereum Classic(ETC)$18.32-0.19%
  • kaspaKaspa(KAS)$0.106285-4.76%
  • internet-computerInternet Computer(ICP)$5.20-0.63%
  • gatechain-tokenGateToken(GT)$21.36-1.49%
  • official-trumpOFFICIAL TRUMP(TRUMP)$12.82-1.83%
  • crypto-com-chainCronos(CRO)$0.095495-3.22%
  • mantleMantle(MNT)$0.73-0.96%
  • polygon-ecosystem-tokenPOL (prev. MATIC)(POL)$0.232112-1.27%
  • vechainVeChain(VET)$0.027823-1.25%
  • render-tokenRender(RENDER)$4.54-1.26%
  • usd1World Liberty Financial USD(USD1)$1.00-0.05%
  • ethenaEthena(ENA)$0.364835-3.84%
  • filecoinFilecoin(FIL)$2.870.76%
  • algorandAlgorand(ALGO)$0.220568-0.12%
  • arbitrumArbitrum(ARB)$0.3858950.37%