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Home»Metaverse»Web3 redefines global fashion this year!
a digital model for The Fabricant Wholeland Primal Rave Collection at NYFW
Metaverse

Web3 redefines global fashion this year!

2023-08-23No Comments4 Mins Read
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In an exciting clash of groundbreaking digital craftsmanship and boundless storytelling, The Fabricant, a pioneering digital fashion house, is about to unveil its groundbreaking digital couture collection – “Primal Rave” at NYFW 2023! Anticipation grows as the fashion world eagerly awaits the video presentation scheduled for September 5, 2023, as part of the prestigious NYFW.

With an avant-garde approach, The Fabricant emerges as a pioneer in the field of digital fashion. The brand redefines the essence of couture and the traditional runway experience.

TL;DR:

  • The Fabricant, a pioneer of digital fashion, presents a groundbreaking collection where technology and couture collide at NYFW.
  • “Wholeland: Primal Rave” tells the journey of an avatar hero, fusing club culture with spiritual exploration, guided by the visionary designs of Amber Jae Slooten.
  • This transformative collection showcases complete digital couture ensembles, with immersive experiences and augmented reality enhancements.

a digital model for The Fabricant Wholeland Primal Rave Collection at NYFW

Fabricant’s Wholeland: Primal Rave storms through NYFW

Titled ‘Wholeland: Primal Rave: The Underworld Revelation & Unveiling the Multidimensional Being’, the upcoming collection and presentation promises nothing less than a visual masterpiece. In addition, the story is inspired by the mythical expedition of 1n0an avatar hero inspired by the Sumerian goddess Inanna.

Led by visionary Dutch fashion designer Amber Jae Slooten, this intricate odyssey seamlessly interweaves the dynamic spirit of club culture with a profound spiritual exploration of one’s identity. The story gracefully unfolds, depicting the character’s descent into an otherworldly rave of mesmerizing proportions.

The Fabricant embarked on its couture odyssey with the unveiling of the WHOLELAND: XXories and WHOLELAND: Kapers collections in 2022 and 2023, respectively. These collections imbued the story with layers of meaning. It contains symbols of self-realization and joint creation. The upcoming PRIMAL RAVE collection breaks convention by presenting complete digital couture ensembles rather than individual pieces.

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Still, it’s not just about aesthetics. Each virtual piece of clothing offers an immersive encounter. Augmented reality features and interoperability capabilities further enhance the experience. This direction also deepens the wearer’s bond with the collection.

Slooten’s artistic vision resonates throughout the project. From intricately curated mood boards to immersive videos. As part of their visionary strategy, the collection will debut in two distinctive releases, culminating in a grand reveal during NYFW on the esteemed CFDA Runway360 and NYFW.com platforms.

How ‘Wholeland: Primal Rave’ is shaking up the fashion world!

The teaser video for “Wholeland: Primal Rave” was released today, accompanied by evocative music and sound design by Paul Much of Wave Studios. The video transcends the boundaries of couture. It dares to stretch the boundaries of imagination and possibilities. This bold approach ensures that Slooten’s creations can thrive within a vast digital domain. These pieces transcend mere fashion. They also transform into bona fide works of art that seamlessly adapt to different metaverses.

Plus, the collection offers customization options for their lucky owners. The meticulous fusion of Unreal Engine’s best graphics, dynamic lighting, and advanced real-time rendering is undeniably revolutionizing the trajectory of the fashion universe.

more snapshots of The Fabricants NYFW collection Primal Rave

In addition, visionary CEO Kerry Murphy underscores the story of innovation that runs through The Fabricant’s journey. “Our story is intertwined with innovation, and this collection marks just the beginning of our journey,she claims.

The enduring partnership with Epic Games’ Unreal Engine is also critical to shaping The Fabricant’s evolution, bringing them to the forefront of digital fashion encounters. In particular, industry giants such as Ralph Lauren, Nike and LVMH have forged alliances with Epic Games. This also signals a seismic shift in the fashion world’s embrace of digital technologies.

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In addition to showcasing awe-inspiring designs, The Fabricant is at the forefront of merging fashion with the metaverse. This is epitomized by the immersive ‘Primal Rave’ experience, will debut in Cornerstone.land at the end of September. As the countdown begins, the fashion landscape is gearing up for a new era of innovation and boundless expression, where the virtual and the tangible collide in a symphony of artistry and technology.



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