Soneium, from Sony Block Solutions Labs, is pleased to announce its partnership with IRC APP (formerly known as YOAKE SPACE), an official app for IDOL RUNWAY COLLECTION, powered by TGC (IRC). This app is developed by YOAKE Entertainment. IRC APP changes the way fandom can be registered, rewarded and appreciated in the market.
YOAKE Entertainment, winner of Soneium Spark, has many entertainment companies working behind YOAKE entertainment, such as TWIN PLANET, ASOBISYSTEM, W TOKYO, Y&N Brothers and Sony Group. IRC is also hosted by entertainment company YOAKE, which supports Japan’s largest Idol and fashion festival, and develops the IRC APP powered by Record ($REC).
The collaboration between IRC and TGC sets new standards for digital fandom and cultural innovation
IRC APP has connected millions of people through contributions through various venues such as attendance, viewership and media coverage. In this digital world, media plays a crucial role in spreading any content across the world. IRC APP revolutionizes fandom for the on-chain era, in fact, along with fandom’s participation in transparency, sustainability and rewarding creativity.
IRC 2026 hosts the third annual edition of the cultural festival, one of Japan’s fastest growing. Now strengthened by the association with TOKYO GIRLS COLLECTION (TGC), which is also known as Japan’s largest and dominant fashion event. By then, TGC will have surpassed 40+ large-scale events and reached more than 5+ million people across in-person shows, regional tours, and nationwide livestreams.
Record-breaking attendance growth positions IRC as Japan’s premier idol event
TGC supports IRC with a world-class cultural and production backbone for the entry of Japanese fashion and youth culture. Moreover, IRC successfully achieved the milestone in 2025, gathering nearly 11,800 visitors at the National Yoyogi Gymnasium First Gymnasium.
The prominent figure of gathering 107 idols on one stage with the fusion of top idols makes IRC one of Japan’s largest and most influential idol and fashion mix festivals. Furthermore, IRC will hold its third annual edition on March 15, 2026 at the iconic Yoyogi National Gymnasium First Gymnasium. Hospitality for this event is provided by YOAKE Entertainment. The aim of IRC 2026 is to develop teamwork in the field of Idols, fashion and technology.
This year’s features are fully aligned with leading groups such as Nogizaka46, =LOVE, FRUITS ZIPPER, CUTIE STREET and TAKANE NADESHIKO, which represent the cultural approach and acceptance of the event. In short, IRC ranks as one of the most ambitious events in this period for the Japanese idol ecosystem.
