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Camp wants to prove that an IP-oriented necklace can work in the long term.
The camp of the camp was officially deployed from this morning, together with the home of the camp. The team worked with Crypto -Infra company Gelato and uses the abundance of Rollup L1 Stack, which is built on Celestia.
From the Kamptoken it is expected that it will facilitate the royalties of the maker and the agent of AI agent, in addition to functioning as a gas and governance token.
“We are going to see growth in AI, but without the right infrastructure or technology to protect IP and creativity, we are going to see a real kind of value-destructive relationship between AI and IP,” co-founder of the James Chi camp network told me in an exclusive interview.
Chi has a Tradfi background and previously worked in investment banking on RBC Capital Markets and Goldman Sachs. He was then in Figma before he finally started Kamp in 2023.
“AI is going to eat creativity as we know it, and there will not be the right crash barriers to protect creativity as a whole,” said Chi, following concerned concern by creatives in gaming, film, visual art and media.
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The vision is that Camp can help solve the problems that AI creates for makers and IP owners by giving brands, makers and licensors the opportunity to quickly token their content to establish ownership. AI agents can then license and train content and makers can then be compensated through royalties for using their work.
There is currently a lot of overlapping mission -overlapping with the story, the biggest competitor of the camp.
“Most of the new IP -generated will all be done via AI,” Kampmudiger Nirav Murthy told me. “And we see blockchain being the mechanism with which it was done.”
Camp cooperates with teams that include the categories of entertainment, gaming and consumer categories, including Black Mirror (who made crypto through licensor Banijay UK), the Japanese IP company MINTO and comic book Maker Rob Feldman.
“The ecosystem is what does at the end of the day. We don’t want to build the ghost chain,” said Chi.
He emphasized that Camp makers, licensors and brands are trying to give a reason to stay in the long term.
“Our ethos is that we don’t want to lean in the pay-to-play model, right? We have seen that play in crypto. People pay, you know, more than eight figures of income to try to get a big IP to launch with them,” Chi said.
“And although that can be exciting for two to three months, the IP holder was not encouraged afterwards to actually build a meaningful program because they have already been paid.”

Earlier a year ago, Camp raised $ 4 million in seed financing and raised $ 25 million in Series A financing in April.
Maybe Murthy is right, and AI will be a source for new and interesting IP. The threat of AI does indeed feel stronger than ever before for the worried creatives that their work has already been stolen and that they lose jobs and income if customers choose to eliminate products generated by AI.
Ownership can also be complicated, and licenses often come more for larger companies and studios more than individual artists (who have worked on a film, for example, but are not possession of the rights to license their work).
