Sorare and AC Milan recently unveiled the first 3D digital NFT collectible cards with augmented reality: a virtual journey with AC Milan players through an online scavenger hunt.
Specifically, Sorare managers will be able to collect and use digital 3D football cards on mobile and web platforms, and interact with them in the real world thanks to Augmented Reality features on the Sorare mobile app.
The use of the new cards will be possible from the 2023/24 season and an online scavenger hunt will start in September to unlock exciting prizes, including rare cards, VIP tickets and outings with the team.
Check out all the details below.
Sorare introduces the first NFT cards with 3D technology in Italy
As expected, Sorare, the global sports entertainment company, has announced the exciting launch of its first 3D digital NFT Cards for the 2023/2024 season, expanded with new Augmented Reality functions.
Meanwhile, the prestigious AC Milan will be the first Italian team to take part in this exciting initiative.
Sorare reaffirms himself as one leader in the industryputting the technology at the service of sports fans around the world, offering them the opportunity not only to own digital collectible cards with the images of their favorite players, but also to exploit them in engaging competitions, further enhancing the gaming experience enhanced with a luxurious design.
By Rafael Leao to Theo Hernández, Mike Maignan vs Christian Pulisic and all other major Milanese players, their cards will be available on the Sorare platform in an immersive 3D format, enhanced by Augmented Reality features accessible via the mobile app.
This allows fans to bring their favorite AC Milan players into the real world in no time innovative and interactive way. This advanced technology will make the gaming experience unique, improve the design and create greater interactivity with the digital maps.
In addition to collecting and playing with the all-new maps, which feature updated graphics, striking backgrounds and dynamic colors, platform managers can now use these maps to unlock unique real-world experiences.
3D maps with Augmented Reality: auctions, treasure hunts and great prizes
The auctions of Milan’s revolutionary 3D maps with Augmented Reality will begin at the end of September.
In this regard, Sorare is working hard to widely distribute these new digital creations, with the aim of making them the new standard for all cards in the 2023/24 season.
But there’s more: from September 7, Sorare will launch a fascinating “treasure hunt‘open to the entire community. In fact, a teaser video with hidden words is posted on social media every week.
Users are challenged to correctly identify and organize these hidden words. The first participant to succeed will have the chance to win exclusive 3D cards of Milan players, as well as two tickets for an exciting trip with the team to attend a match in Europe.
Some statements about the latest news from Sorare
Adrian MontfortCTO and co-founder of Sorare, said the following about the latest news above:
“At Sorare, we want to bridge the gap between online and physical sports fandoms to better serve our community. To this end, we work to provide our users with a unique gaming experience and ensure that it improves year after year. We are happy to launch new cards, new designs and new features to celebrate the new football season, so Sorare managers can own special cards, interact with them and show them to the world.”
This is specifically highlighted as the latest part of Sorare’s strategy to build a generational product that combines innovative technology and breakthrough design to continually enrich the sports fan experience.
Maikel OetelCommercial Director of AC Milan, also enthusiastically stated:
“We’re excited to offer our fans an even better way to interact with their favorite players. We are the first Serie A team to experiment together in Sorare with a new dimension of sports support and fundraising thanks to 3D technology and Augmented Reality. Participating in this innovation process is exactly why we chose to partner with Sorare and launch maps on the platform.”
Finally, Gerard Piqueentrepreneur and investor of Sorare, responded as follows:
“Sorare breaks down the barriers that separate football fans around the world from their favorite players and teams. These innovations in groundbreaking map design and interactivity will have a tremendous impact on the development of each player’s brand and help champions and their teams communicate with new global audiences.”