Daehong Communications, a subsidiary of Lotte Group, one of the leading conglomerates of Zuid -Korea, announced the launch of a new “money movement” targeted blockchain -ecosystem on the aptos blockchain.
At the time of writing, the price of APTOS (APT) acted around $ 4.53.
Lotte Group -Daughter Daehong Communications launches a blockchain -ecosystem on APTOS
In the first phase of the project, Giftiel, the mobile gift -Voucher -Service of Daehong Communications was integrated with the aptos blockchain.
This step is intended to make digital coupon and mobile gift systems more transparent, safer and traceable by moving them to the blockchain infrastructure.
Lotte Group, one of the largest retail and business groups in South Korea, also makes its digital transformation -efforts with investments in blockchain and web3 technologies.
This integration of Daehong communication is considered the first step in the broader vision of Lotte for blockchain-based payment and loyalty systems.
*This is not investment advice.