After a grueling fourth quarter of 2025, in which Strategy struggled with multi-billion dollar unrealized losses and liquidity problems, the tide will not easily turn in 2026.
With BTC to climb past the $95,000 mark, Strategy’s stock MSTR rose 6.34% to $179.33 according to Google Finance.
What Could Be Behind the Rise in MSTR Stock?
According to January 12 submit together with the SEC, director Carl Rickertsen purchased 5,000 shares of the company at an average price of approximately $155.88 per share. So the the total transaction was valued at almost $780,000.
This is important because Rickertsen, a board member since 2002, has worked almost exclusively as a salesperson in recent years.
The move marks its first open market purchase since 2022 and suggests leadership views the recent 68% pullback from 2024 highs as a bottoming phase and not a structural failure.
MSTR Price Prediction
In the midst of this, TD Cowen made a recent MSTR price target revision.
But despite this, the broader institutional consensus remains overwhelmingly aggressive.
According to Based on data from thirteen Wall Street analysts who set 12-month price targets for Strategy last quarter, the outlook is nothing short of vertical.

Source: TipRanks
The average price target was $448.18, which represents a staggering 149.92% upside from the current trading price of $179.33.
While predictions vary, the margin remains high, with a minimum estimate of $229.00 and a ceiling that could go as high as $705.00.
Bitcoin holdings from Strategy
Additionally, the company recently reported its largest weekly acquisition since mid-2025, gaining 13,627 Bitcoin. [BTC] in just seven days.
This shopping frenzy brings the total company stock to a whopping 687,410 BTC, cementing its position as the world’s largest company holder.
This followed the MSCI’s review of a policy that would exclude ‘Digital Asset Treasury’ (DAT) companies with more than 50% of their balance sheet in cryptocurrencies from its global indices.
According to experts, the removal would have caused up to $8.8 billion in forced selling by passive index funds.
However, MSCI postponed the delisting this week, allowing the company to remain in the major stock indexes and ease liquidity concerns.
Final thoughts
- MSCI’s delayed decision ended a major overhang that could have derailed the stock’s recovery.
- A single filing changed the way investors view MicroStrategy’s long-term risk profile.
