The United States Patent and Trademark Office (USPTO) has accepted CBS Studios’ application for the use of the Star Trek name in non-fungible tokens and crypto collectibles related to the Continuum series.
According to USPTO records, the government agency registered the character mark for the Star Trek line on Aug. 8, after receiving an application from CBS in April. The trademark included use on an online marketplace for digital crypto collectibles, as well as video clips verified by NFTs.
Star Trek Continuum, while likely a tempting name for a television series to many Trekkies, refers to a series of NFTs featuring various starships from the various adventures in the sci-fi universe, customized to suit users’ needs. The trademark focuses on the name “Star Trek Continuum”.
The #USPTO has honored the CBS trademark application for STAR TREK CONTINUUM. The name is now a registered trademark for it
Online marketplaces for
Crypto collectibles
— Mike Kondoudis (@KondoudisLaw) August 9, 2023
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Navigating the intricacies of US trademark and patent laws can become a challenge for non-crypto and blockchain companies entering the space. Companies filed more than 6,000 trademark applications for NFTs in 2022, compared to about 2,000 in 2021.
The Star Trek universe, whose stories span from the 22nd century to the 25th century, continues to be a source of inspiration for many fans, including crypto users. William Shatner, who played Captain James T. Kirk in the original series in the 1960s, is now 92 years old, but spoke at the 2023 consensus conference and will do so again in 2024.
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