Someone bought a loaf of bread with a Bitcoin wallet hidden inside

TL;DR

• Pseudonymous conceptual artist OONA took a hardware wallet with an undisclosed amount of Bitcoin on it, baked it into a loaf of bread, then sold it at auction for 0.5 BTC

• Why? Idd, it’s art ¯\_(ツ)_/¯

Full story

If we asked you to fundamentally explore the ways Bitcoin technology is more progressive than the people using it…

How would you handle it?

A) Writing a research paper?

B) Dust off Powerpoint and build us a slideshow?

Or

C) Take a hardware wallet with an undisclosed amount of Bitcoin on it, bake a loaf of it, and then sell it at auction?

If you answered C, you have something in common with the pseudonymous conceptual artist OONA.

They sold a real, perishable bread with a Bitcoin wallet inside (aka Bit.Bread), for 0.5 BTC (~$13.4k).

This is usually the part of the article where we’d say, “If you don’t get it, here’s what all this means…”

Unfortunately, we’re in the same boat as you – and the best explanation we have for you is:

It’s art ¯\_(ツ)_/¯