Polygon CEO Sandeep Nailwal is celebrating a major milestone this week after the UFC signed a multi-year partnership with Polymarket. The deal makes Polymarket the official and exclusive prediction market partner for both UFC and Zuffa Boxing. For Nailwal, the moment is personal. He mentioned that he has been a long-time UFC fan and emphasized that Polymarket runs entirely on the Polygon network. Something he and Polygon Ventures supported early on during tougher market years.
This is also a special moment for me. Being a big fan of UFC myself, it’s a special feeling that @Polymarket is fully powered by @0xPolygon and is now an official and exclusive partner of @ufc
Polygon Ventures and I personally have also backed @Polymarket with a significant investment in… https://t.co/mPV6MPYhfp
— Sandeep | CEO, Polygon Foundation (※,※) (@sandeepnailwal) November 14, 2025
Polymarket becomes the exclusive prediction partner of UFC
TKO Group Holdings, the parent company of UFC, confirmed the partnership in a new announcement. The deal marks the first time a major global sports organization will integrate prediction market technology directly into its fan experience. Instead of traditional betting lines, fans now see real-time sentiment percentages showing who the public thinks will win.
This new “Fan Prediction Scoreboard” will appear during UFC broadcasts. It updates dynamically during every fight, reflecting changing expectations with every attack, takedown or momentum swing. TKO says the feature is designed to enhance storytelling and not to replace regulated betting. Polymarket will be active across UFC events, live broadcasts, social media and digital content. The integration aims to attract hundreds of millions of fans to a more interactive experience every fight night.
Shayne Coplan calls the deal a dream come true
Polymarket CEO Shayne Coplan called the collaboration a milestone for his team. He announced the news after the opening bell at the New York Stock Exchange. In addition to UFC President Dana White and TKO executives. Coplan said that when watching UFC he always checked Polymarket odds to get an idea of who might win. Now millions of viewers get the same experience live on screen. He believes this integration will introduce prediction markets to a vast new audience.
The companies are also launching a new social content series called Matchup Predictions – Who’s Next? The series will highlight potential future matchups after each event and stimulate debate among fans via the official UFC channels. Polymarket will host companion markets to these discussions, giving fans another way to participate.
A big moment for the Polygon ecosystem
While the partnership focuses on fan engagement. The crypto community quickly noticed that Polymarket was built on Polygon. Sandeep Nailwal said this moment feels special not just because he is a UFC fan. But because he supported Polymarket during its early struggles. His post emphasized that the project survived “against all odds.” He also sees this deal as a confirmation of the long-term vision. The partnership will also extend to Zuffa Boxing, launching in early 2026. Polymarket will also power prediction functions during those events. Along with in-arena activations and specialized digital content.
Live Sports Introducing web3 powered participation
Starting in 2026, all UFC and Zuffa Boxing events in the US will stream exclusively on Paramount+. With this shift, Polymarket’s prediction scoreboard will reach an even wider audience. TKO says the goal is to take sports fans from passive viewers to active participants. Web3-powered prediction markets could be the tool that brings this shift to life. The UFC partnership marks a new era of mainstream visibility for Polygon and Polymarket. For fans, it’s a whole new way to experience every battle in real time.