NFT
According to the official Twitter, the NFT Pudgy Penguins project has announced that the Hollywood agency WME has become its official agency.
Founded in 1898, WME is the longest running talent agency. In 2009, William Morris Agency (WMA) merged with Endeavor to become a leading media and entertainment company with an unrivaled number of artists and content creators. In 2014, WME acquired IMG, a global leader in sports, events, media and fashion, to form Endeavor.
Pudgy Penguins joins a growing list of major NFT projects that have sought Hollywood representation contracts as a way to expand their brands and audiences.
“We are proud to announce that WME will represent us as our official talent agency. Together with WME’s relationships in film, TV and gaming, we will focus on strategic partnerships that help Pudgy Penguins reach new audiences.”
Prior to this, other WME NFT-related clients included Mack Flavelle, co-founder of Dapper Labs, project Boss Beauties, NFT artist pseudonym FEWOCiOUS, and artist Claire Silver.
Pudgy Penguins is the 21st best-selling NFT project of all time, according to data from CryptoSlam. Since its launch in July 2021, it has generated a total of $250.2 million in sales in secondary markets.
In late March, the project launched soft-launched physical Pudgy Penguin figurines that come with a certificate of authenticity and proof of ownership registered on Ethereum.
A new blockchain game studio called Bitblox has launched to build a suite of Web3 slot games on the Hxro network based on Solana, a distributed liquidity layer for betting and derivatives trading applications.
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