Halliday, the trading automation network for modular chains, has announced the public launch of its network. With more than 26 partners to date and support from leading investors such as Andreessen Horowitz and Hashed, the platform aims to make its technology available to a wide range of companies and commercial apps.
Halliday’s network streamlines digital commerce across blockchain ecosystems and contributes to the mainstreaming of technology by addressing the fragmented user experience and technical gaps that now hinder blockchain-based payments.
Griffin Dunaif, CEO of Halliday, said:
“Current blockchain commerce solutions lack user-friendly interfaces and present integration challenges for developers. We’re building a platform to make trading simple, allowing users to spend and transact across multiple chains and protocols. This enables mainstream adoption and increases the economic activity of the ecosystem.”
Difficulties with digital trading on blockchains stem from Web2 and Web3 ecosystem integration and complicated user interfaces. To automate processes within blockchain networks and provide a single interface for managing digital assets and transactions, independent of underlying technological variations between chains, Halliday’s network includes a Proof-of-Stake protocol.
Ryan Kim, co-founder and partner at Hashed, stated:
“We are excited to support the launch of Halliday, with its innovative approach to simplifying blockchain-based transactions and improving user experiences. Halliday can drive mainstream adoption of blockchain technology in trading applications, in line with our vision for the future of digital commerce.”
The Halliday ecosystem takes a cooperative approach to improving the usability and accessibility of blockchain-powered commerce by inviting developers to join a permissionless network where they can create, bid on tasks, and receive incentives.
Simplified onboarding procedures for new modular chains, purchasing NFTs across numerous chains, and conducting complex financial transactions are all promised by Halliday’s network. Developers and consumers find it even more attractive when integrated payment processing and cross-chain interoperability are included.