Spyglass Media Group and Sony are teaming up to create an immersive horror metaverse experience called ‘Survive Thanksgiving’. This innovative project serves as a promotional tool for the highly anticipated release of the horror film ‘Thanksgiving’.
“Survive Thanksgiving‘can be accessed via virtual reality (VR) headsets or web browsers on mobile or desktop devices. This accessibility allows users to participate in the metaverse experience in a way that suits their preferences and available technology.
The horror movie experience
The “Survive Thanksgiving” metaverse experience is woven into the film’s storyline, offering audiences an exciting and unique way to engage with the horror genre. Participants enter a simulated version of Plymouth, Massachusetts, where they encounter a terrifying fictional killer named John Carver. This menacing character terrorizes residents and creates a chilling experience for players.
Players of ‘Survive Thanksgiving’ can choose from three realistic 3D avatars to represent themselves in the metaverse. These avatars allow players to explore and interact with six locations from the film. This allows players to fully immerse themselves in the atmosphere of the film and engage with its world.
“Survive Thanksgiving” challenges players to complete various tasks and overcome obstacles while interacting with the inhabitants of the metaverse. Additionally, hidden Easter eggs can be discovered throughout the game, giving players new and exciting gamified experiences as they progress. These discoveries unlock additional content and add to the overall excitement of the experience.
For fans of the ‘Thanksgiving’ movie, the metaverse experience features a mini-store where players can purchase exclusive movie merchandise. The seller’s official website facilitates these purchases, with shipping currently limited to the United States. This allows fans to further indulge their love for the horror genre and support the film.
Launch and film release
The ‘Survive Thanksgiving’ metaverse experience launched on Halloween, offering users the perfect opportunity to immerse themselves in the spooky atmosphere. As for the accompanying film ‘Thanksgiving’, it will be released on November 17, 2023. Horror fans can look forward to expanding their involvement with film beyond the traditional theater experience.
In short, the collaboration between Spyglass Media Group and Sony has resulted in the creation of a thrilling and immersive horror metaverse experience, ‘Survive Thanksgiving’. This interactive project offers audiences a new way to connect with the upcoming horror film while experiencing the thrill of the genre firsthand. Players can dive into a nightmare in Plymouth, Massachusetts, where a fictional murderer haunts the town based on holiday themes. With the release of exclusive movie merchandise and its accompanying theatrical release, horror fans have plenty to look forward to this Thanksgiving season.