Japanese electronics company Casio has launched an exclusive collection of digital art collectibles featuring iconic watch brand G-Shock, with a new series of incentives related to the Ethereum NFTs.
The limited set of 2,000 NFT works of art in a pair futuristic ‘Virtual G-Shock’ designs went on sale Thursday at 10pm ET. This marks Casio’s second foray into the NFT space after September’s debut free G-Shock Creator Pass NFTs on the Ethereum scaling network Polygon.
Owners of the Ethereum NFTs will gain access to exclusive behind-the-scenes experiences with Casio, including a tour of the G-Shock Endurance Test Laboratory in Tokyo, showcasing the durability testing the brand is known for. Collectors will also attend a roundtable discussion with designers to learn about the creative process behind the G-Shock virtual models.
Additionally, owners will receive behind-the-scenes design materials tied to the Virtual G-Shock watches, along with the first right to purchase the next wave of Virtual G-Shock NFTs. Additionally, Casio has hinted at future opportunities for NFT holders to collaborate on creating new Casio digital products.
“These special incentives for collectors demonstrate our passion for innovation in both digital and physical spaces,” said Oh Takahashi, Casio’s Senior General Manager of Timepieces. “We aim to deepen our commitment to the G-Shock community and bring them into the heart of our innovation process.”
Two Virtual G-Shock designs are available: the VGA-001 with its ‘balloon concept’ and the VGA-002 with a ‘leaf spring concept’. Both come up with fantastic designs that would not be possible with traditional physical materials.
Casio drops free NFTs to ‘co-create’ virtual G-Shock watches
There are 1,000 editions of each available for 0.1 ETH, or almost $230 at the time of writing. Owners of the previous Polygon cards were given the opportunity to purchase the Ethereum NFTs in advance.