A major institutional player in the global financial world has made its stance on XRP clear by posting the cryptocurrency in the center of its digital asset strategy. Franklin Templeton, an asset management firm that manages more than $1.6 trillion in assets, used a recent post on the social media platform X to explain why it’s taking a deep dive into XRP as an asset, while also highlighting its spot exchange traded product, XRPZ. This interesting comment is part of one growing institutional trust XRP and the XRP ledger.
Franklin Templeton’s strategic entry with a Spot XRP ETF
Franklin Templeton’s entry into the XRP ETF space is one of the most significant endorsements of the token by a legacy financial institution. The company launched the Franklin XRP Trust in late November, trading under ticker
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The fund is structured as a trustor trust that holds XRP and calculates net asset value daily based on established reference interest rates, with custody by Coinbase Custody Trust Company and administration by BNY Mellon.
Recent comments from leading voices at the fund manager show that the decision to launch a Spot XRP ETF is due to their strong belief in XRP and the XRP Ledger. Roger Bayston, Head of Digital Assets at Franklin Templeton, highlighted the The designed capability of XRP Ledger for real-time, low-cost settlement and efficient cross-border payments.
Additionally, he noted that the altcoin’s market capitalization and role in global value transfer make it a key component worthy of regulated exposure for investors with broad portfolios. The company’s broader digital asset suite already includes Bitcoin and Ethereum ETFs, and XRP was the latest to join this year.
Franklin Templeton traces its roots back to 1947 and has built a reputation on trillions of equities, fixed income and multi-asset investments in markets around the world. The move to crypto ETFs, which now include exposure to Bitcoin, Ethereum and XRP, is part of the thinking of many established asset managers actively working now in the crypto industry.
Performance and market reception of XRPZ since launch
Several issuers have received approval for Spot XRP ETFs in 2025, make it possible for institutions and ordinary investors to gain exposure to the cryptocurrencies through regulated means. Since their debut in November, the Spot ETFs, including XRPZ, have attracted significant capital flows.
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Collectively, these products have generated net inflows of more than $1.16 billion, sustaining consecutive days of inflows. contrast with the recent days of inward outflow Bitcoin and Ethereum ETFs. Franklin Templeton’s own XRPZ has grown its holdings beyond 100 million XRP, with cumulative inflows of approximately $242 million at the time of writing.
Featured image created with Dall.E, chart from Tradingview.com